MDL - THE CENTER IS A TALENT
One of the most important benefits of blockchain technology is the ability to store an indestructible and indelible archive. It is clear to every industry actor that this will change the world we live in. Transparency and efficiency - these are two fundamental characteristics of the new era.
The MDL project is bringing this philosophy to the source market of talent. This will be one of the first steps in crypto to a real segment of the real economy we know, and we aim to consolidate supply and demand channels and offer an indestructible reputation index to every market participant. Initially our tool will help address most of the problems that exist in talent relationships, and also support the entire industry by providing instruments for photographers, stylist, casting directors, and other key personnel in the entertainment industry.
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Source: MDL Website
MDL - My Daily Life
Over the last few decades, the world economy has undergone a massive shift from agriculture and production to service and continues into the creative economy sector as noted by Richard Florida, head of the Martin Institute of Welfare in Canada. Modern technology disrupts the economy in a way that makes more and more people unemployed in their profession, and what was previously considered insane in the idea of universal basic income has already been implemented in a number of developed countries. Soon our society will face important changes that will occur when physical labor and mental mental routine is no longer necessary for progress. Here's the unanswered question - What will people do?
MDL Talent Hub probably will not save the world, but this platform will definitely help make it brighter. One of the fundamental features of this project is to create jobs and give meaning to the life and lifestyle of the participants. Would not it be nice if people could find audiences who paid for their talents and cashed in hobby time for hobbies? MDL will make it easier!
The familiar vision of the future depicted in Brave New World is already part of our current reality, and when people are consciously or consciously aware of this, they are increasingly sorry to lose their hobbies and instead encourage their children to learn more artistically . With this fundamental demand being established and in circulation, MDL Talent Hub is conceptually to be done sooner or later to engage with it as well as possible, and we are happy to be the facilitator.
Market Description
"Talent Agents - Practice representing entertaining talents, talent agencies, also known as booking agents, job searches for writers, musicians, actors, magicians, film directors, music or film producers, models, professional athletes and others working in various fields entertainment business - Definition of Beyond.com "
The majority of talents in the entertainment industry operate freelancially, as every new project generally has new requirements. Thus, it takes time and effort to build new working relationships, find key talents, discuss and confirm job conditions, ensure that they will provide what is required, guarantee their working conditions, manage payments, and so on.
Overall M & E Industry
The global entertainment and media market value from 2014 to 2018 (in trillion US dollars)
Market problems
The success of a promotional event, a TVC shoot, or a fashion show relies heavily on the talents involved. When large numbers of resources are concentrated to drive a product or idea, it is absolutely necessary to ensure talents will do their best. On the other hand, talents are often abused, cheated, or mistreated. Thus, it is very expensive and challenging to work with models, actors, and other types of professional artists who behave well until they are also convinced. If the market continues to grow, there is a voice for regulation and transparency arising from both parties - booker and talent.
As the market continues to grow, there are calls for regulation and transparency arising from both parties - bookers and talents. More specifically, the following issues are common in existing cadre defense relationships:
Search
Publishing job info is an intensive resource while it is still difficult to find a decent talent. Current inventory and demand are unclear, and channels are not consolidated. Bookmakers remain unaware of talent schedules, extending the time to contact them separately. Current models and search methods are outdated in both technology and logistics.
Reputation
Tracking black lists for talents and bookshelves is hard to do, as there is no integrated database for that. The working conditions are not clearly defined, and then the talents experience lies and rudeness from the bookshelves. Often there is no fixed price for the job, ending with a lot of money deducted from the low deal or offer from the owners of the book. While talents often misbehave or cheat by exaggerating their parameters and skills.
Presentation
Collecting and presenting casting info is very time consuming. The last client often looks for talents with eligible presentation material and is not the most appropriate.
"We created the MDL platform for both talent and booker to make their lives more convenient and efficient."
A clear understanding of the business processes in the talent market as well as the ability to take advantage of contemporary technological solutions will make our team a gaming player in the industry. Our tools will help solve existing problems and make life better for meticulous market participants.
In particular, we will do the following:
- As an industry insider, we will define and develop simple solutions for both books and talents, starting with an easy-to-use ordering system, an exciting talent profile, time management tools, talent catalogs for end clients, and more.
- By providing useful tools for both talent and booker, we will consolidate existing markets on one platform, greatly simplifying talent and job search.
- By using blockchain technology we will build a scoring system for each participant and thus bring transparency and credibility to the marketplace.
- OpenSource
- New technicians from geek world to real economy sector
- Iterative Approach
- Mobile and desktop
BlockChain
It is absolutely not necessary to be an IT professional or a blockchain enthusiast to take full advantage of our platform. The friendly and intuitive UX / UI user interface will enable participants on the MDL.life platform to enjoy all the benefits of blockchain and cryptocurrency technology without IT skills.
By utilizing blockchain technology we aim to solve existing problems in existing markets. For example, we will make the process of creating a talent market easier, more reliable, and cheaper.
How MDL secures a reputation
To facilitate the credibility of MDL's reputation Talent Hub will use two modern technologies: blockchain and PIDS. Let's explain in a simple way how it works.
Persistent Immutable Data Storage (PIDS) is a new way to store information. This technology allows data storage on user devices, not centralized servers that are vulnerable to attack. There are currently two promising protocols being developed that are already available for use:
- IPFS and CXO. Both promise to substantially reduce costs and increase transmission speed. Once the file is uploaded, it receives a hash-sum - a specific code address for files that anyone can use to access it.
Blockchain is a technology that can be understood as an ever-growing list of records, which is impossible to change as it is stored in a decentralized and encrypted way. A high level of encryption allows storing only bits of information such as a hash-sum or a URL address. What is good about it is that everyone can be sure that the list can not be changed and can not be changed, and therefore can not be denied.
In combination these two technologies do a very good job. Images and photos of talent will be stored using PIDS and their hash number is encoded into blockchain with time stamp, so anyone can be sure that the file is associated with certain people and events!
User Instruments
Profile
We believe that gifted people can be talented in many ways, so that each profile can feature multiple portfolios, such as actors, dancers, origami masters, or other talent portfolios. Each of these portfolios will feature enough presentation material such as comp card, intro video, and other media. Thus, a booker can easily select from the specific portfolio offered the talent required for the appropriate event.
Search
Searching will be available both for bookers and talents in terms that will facilitate job search and freelance talents. We aim to create a simple intuitive platform and will listen to our community's suggestions carefully while utilizing accepted industry standards.
Calendar
A perfect time management tool is essential for freelance talent and laying, and MDL has a great idea of how to make it! All calendars will be associated with one database, so the booker will be aware of the talent schedule while the talent will be aware of upcoming events. Calendars will also be associated with blockchain so that all events can be tracked and confirmed.
Ordering system
Booking talents is a complicated process associated with time pressures, unclear conditions and shifts with the end client, complicated selection process, and more pain points. MDL Talent Hub will make universal ordering tools that can be customized for specific special conditions. We will use the iterative approach and constantly consult with our community about the various features to implement.
The creator of the business card
Presentation is everything in the business, because the last client usually only has time to glance at the media material. We will make it easier for talent to use and update a good professional card using our name card creator, which will be available and free for everyone.
Application downloader
It takes effort for the booker to collect the presentation material and send it to the end client. And for the last client it takes effort to choose between different presentations and formats to find the most appropriate talent, while there is still a high probability that at the end of the day the material under consideration will prove false! Not anymore, with MDL! First of all, we will facilitate the delivery of material for client review by automatically incorporating it into pdf files with all relevant information and our reputation score is displayed, so there is no place for cheating.
MDL - The Founder's Biggest Book
MDL Talent Hub will use PIDS (IPFS, CXO, etc.) technology, which allows information to be stored in a distributed manner on user and miner devices, increasing access, speed, and information security much higher.
To keep up with users and miners, we will create a bounty program where everyone can get some MDL Tokens to store info about talent, events, and more. Accepted in such a way, the MDL Token can be used for MDL Talent Hub for other valuables or exchanged for other crypto or fiat currencies.
Currently there are two promising technologies that we can use in the future, namely InterPlanetary File System (IPFS) and Skyledger (CXO). IPFS is already operational and all media material from our blog is stored there, although mining has not been activated yet. However we hope that sooner or later it will be possible to earn revenue from data mining in IPFS.
Skyledger, in turn, is a newly emerging phenomenon, yet strongly supported by the IT community. Participants in the Skywire community will be able to set up their hardware or Skywire miners to strengthen the MDL network, providing access to photos, videos and all necessary metadata.
Skyledger is a "new internet" and we are all happy to build together and love being the first app in this environment.
- To prepare ITO, we need ca. $ 500,000. This amount will make it possible to launch an ITO campaign in March 2018, where we expect to improve ca. $ 20m for platform development, cross-border scaling and business development, as well as R & D and further application of BC & PIDS technology.
- In January 2018, we planned to conclude Pre-ITO for MDL the Token. MDL Token issued on October 8, 2017 on the Wave platform of 100,000,000.
- Token asset information can be found under -http: //wavesgo.com/tokens/HtM2zY7gDnGbmNmEtF44K8TGCgajDj4rBX29bH87kwXP
- To follow Pre-ITO sales, participants must install Waves wallet. Please proceed to wavewallet.io
- During Pre-ITO in January 2018 we will distribute 50% of the total amount, which is 50,000,000 tokens, with an average price of $ 0.01. 20% of the amount will be issued for the prize and 30% will stay with the team.
- Every individual from the white list will be able to purchase MDL tokens up to $ 20000 in ETH, BTC, BCH, SKY, and Waves. Payment must be received in advance.
- Pre-ITO will last for three weeks and will be done manually. The soft pre-crowdsale hat is $ 500,000 and the hard hat is $ 600,000.
- For ITO we will issue a new MDL Token on Skyledger for 1,000,000,000. The Pre-ITO Token MDL will be redeemed for a new ITO Token in proportion (1: 1).
- During ITO in early March, we plan to distribute 40% of the total amount (400,000,000 MDL Tokens) to collect $ 20 million, so the average price of tokens is around $ 0.05, which is 5x of Pre -ITO sold.
- Soft cap for ITO will be $ 10m and hard cap is $ 25m. Individual TBD purchase discount. The remaining 60% of the pool will be left for mining, ecosystem economics, and bounty programs. Pool section TBD.
Special talents. They are above average in skill, appearance, and personality. People often see it. So why do not they get discounts on some products or services to become a live ad form? The higher the reputation of talent, the higher the discount - this is the distribution of ads.
Often talents use highly customized equipment or costumes that can not be found in ordinary stores, so they create it themselves! Costumes, supplies, supplies and other related items are all tradable and leased goods. Our MDL platform will make it easy to get involved in this market using MDL token.
STREAM CONSERVATION
- Extended functionality
- Commission of the transaction
- Target ads
WHILE
https://www.linkedin.com/in/roman-tronenko
Experienced with Fullstack Engineer with a working history in the internet industry. The pioneer of IPFS Polyglot in all sense: Skilled in Golang, Python, C ++, jQuery, Java and Ruby on Rails. A strong engineering professional with two Masters degrees focusing on Computer Science. Founder and initiator of Project gogo.tattoo. If you have to do something with China, Mandarin or the language in general, there is a good chance you have used one of the applications built or involving Roman.
https://www.linkedin.com/in/dtimokhin
Graduated from St. Petersburg State University, Russia he lives in Shanghai, PRC for more than a decade. Areas of expertise include but not limited to manufacturing apparel, media publishing, food and non-food import / export and distribution, biomedical technology and regenerative medicine. Dmitry runs a group of companies located in China, Vietnam, Hong Kong, Taiwan and Russia, which makes it capable of handling any tax and legal issues in Asia and is well versed in scaling strategies.
https://www.linkedin.com/in/dimitry-doronin
European-educated he actively develops his professional career in China for about 5 years. While pursuing his PhD in team management and team creativity he is actively involved in the production of TVC as a production coordinator and casting manager. Being a part-time model on top of it gives him a good point of observation to evaluate the entire talent industry in China and around the world. Initiator and COO of F You Art Community and several other small media projects.
https://www.linkedin.com/in/jevgenij-konn-cfa-08062965/
Heinrich Heine University of Düsseldorf's financial and business administration alumni. With more than 11 years working in the banking industry and companies in Germany, he gained profound knowledge and expertise in topics, related to financial markets, treasury and small corporate finance. Relocated to Shanghai 3 years ago to lead the Finance Department of Asia-Pacific to German multinational member of DAX. CFA® charterholder.
https://www.linkedin.com/in/samuel-doe-26-latitiude/
Samuel Doe is a serial entrepreneur with more than 28 years of experience in industries such as video games / software development, mobile, internet, social media, digital, maritime, and automotive vendors. She specializes in developing and bringing to market early stage. startups and scale-ups - with a strong focus on monetization. He has successfully set up and sell 4 startups companies in the United States. Samuel has personally worked with: Intel, HP, Microsoft, Google, EA, Nintendo, Sony, Sega, Dream Works, Samsung, Motorola, TI; as well as other leading technology organizations.
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